The development and competition of the business world in the current era of globalization is getting higher. This study aims to determine the marketing strategies of basic food traders in the new market of Paiton. The method used is qualitative based on observation. interviews. https://www.nacrack.com/amazing-price-1997-2000-BMW-528I-Front-Bumper-Reinforcement-Bar-Used-Original-Exterior-OEM-great-save/